Market Focus

CMS provides content-based marketing services for technology providers, including firms that offer hardware and software, professional and managed services, and cloud-based offerings. CMS solves one of the biggest marketing challenges technology providers face — continually developing fresh, relevant content that conveys the business value of the products and services they offer.

An optimized content marketing strategy enables technology providers to stay top of mind throughout the sales process and build stronger, more profitable client relationships. It also helps ensure that decision-makers are aware of all the products and services the technology provider has to offer — at every stage of the buying decision.

CMS understands the unique marketing challenges of technology providers, who must convey the importance of their value-added services as well as the technologies they represent. There is no need to “train” us regarding your product and service offerings — we have deep knowledge of the IT industry, allowing us to produce rapid, cost-effective results.